Being a big festival fan I was really excited when we were commissioned to create the concept and campaign materials for Manchester Jazz Festival’s 25th anniversary.

Embarking on its 25th production, MJF came to us in need of some fresh festival artwork to capture the celebratory feel of this important occasion for the organisation.

25 is a pretty special milestone so we had to make this a main feature. Using notable Manchester buildings and musical instruments, a unique & distinctively piece of artwork was crafted to express the 25 fun-filled festivals MJF has brought to the city. The artwork was versatile, allowing for it to be broken up and used decoratively to frame artist photography across campaign materials.

Sadly due to the COVID-19 pandemic, the physical festival had to be cancelled 2 months before it was due to go live. But all was not lost! MJF joined forces with United We Stream to take the festival online for their loyal fans and stream 4 days full of live and pre-recorded music, talks and Q&As. Manchester Jazz Festival went digital & jazz was unlocked for all to enjoy during these testing times.

Crafted at Design By Day